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NEOMA's world

Thematics :

The shift towards to a “technosociety,” characterised by the increase in technological changes (artificial intelligence, automation, virtual reality, augmented reality, nanotechnologies, etc.) results in unprecedented social and economic destabilisation.

For businesses in every sector, these changes result in strategic, organisational, marketing and ethical changes that at least require adapting traditional perspectives or even creating new and more suitable ways of viewing and analysing the business landscape in order to understand these phenomena and guide effective decision making.

The mission of the research institute for Smart Products, Organisation & Consumption is to understand these techno-social changes and their impact.

Lear more about SPoC institute, Smart Products and Consumption