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NEOMA's world

Thematics :

Each Executive MBA year group goes on a study tour in China covering international trade and the global economy.
The purpose of the tour is to reflect on approaches to outsourcing and industrial, commercial and international partnerships, which are booming.  How do firms adapt their business model to succeed in markets as different from ours as the Chinese one? The tour also highlights the contrast between Shanghai and Beijing.

Relive the experience in images in the video produced by the students during the tour:
Presentation of the Study Tour “Doing Business in China” by Jean Pfeifer, Professor of Negotiation and organiser of study tours in China and the United States.
Reactions of Executive MBA students in year group 20 who took part in the tour.

>> Find out more about the NEOMA Business School Executive MBA, Paris campus