Ouvrir le menu

NEOMA's world

Thematics :

Volker Kuppelwieser, professor at NEOMA BS, received the Emerald Outstanding Paper Award 2015 for his paper “Partial least squares structural equation modeling (PLS-SEM): An emerging tool in business research", published in the European Business Review (Vol. 26 Iss: 2, pp.106 – 121) and co-written with Marko Sarstedt, Joe F. Hair Jr and Lucas Hopkins.

Paper’s purpose:
The authors aim to present partial least squares (PLS) as an evolving approach to structural equation modeling (SEM), highlight its advantages and limitations and provide an overview of recent research on the method across various fields. More

Emerald Group Publishing
“Emerald is a global publisher linking research and practice to the benefit of society. The company manages a portfolio of over 290 journals and over 2,500 books and book series volumes.
Emerald's publishing philosophy highlights six areas that inform the development of our journals and books: internationality; diversity; support for scholarly research; encouragement of applied research (impact); commitment to high quality scholarship; and a desire to ensure reader, author and customer experience is the best it can be. These are also the areas we look to when we recognize and reward the efforts of authors and editors and celebrate the outstanding contributions many have made, not only to our journals and books, but to the body of knowledge itself.”
Source : Emerald Insight. Read more

Volker Kuppelwieser, PhD, is Associate Professor in the Marketing Department of NEOMA Business School [+]