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NEOMA's world

Thematics :

Executive MBA Year group 22 flew out to the United States on 17 September to learn about American economic, social and cultural features. This total immersion trip took them from San Francisco to Silicon Valley via Berkeley.

The Executive MBA prepares students to become visionary, adaptable leaders driving change. It is therefore essential to make them aware of market evolutions and good international practice. The curriculum ensures this process through two international immersion programmes, in China and then in the USA.

Year group 22 flew out to the United States on 17 September to learn about American economic, social and cultural features. This total immersion trip took them from San Francisco to Silicon Valley via Berkeley.

The students learnt about different forms of innovation funding and new business models at the hub of technological innovation. Several courses on the Berkeley and Pepperdine campuses were also organised during the trip and the students visited start-up companies, incubators and investment funds, where they obtained valuable information and advice.