  ![](https://neoma-bs.com/sites/default/files/uploaded_images/profs-neoma_0.png)# LE Patrick

 

 

 
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	 - [Home](https://neoma-bs.com/)
- LE Patrick
 
  

 

    ![](/sites/default/files/styles/large/public/uploaded_images/photos_academ/3247-le-patrick.jpg?itok=uoZc_9VI)LE Patrick

 Associate Professor

  

 <patrick.le@neoma-bs.fr> 

 

 

 

 - About
 - Academic publications
 
  

 

    [People &amp; Organisations](https://neoma-bs.com/departements/people-organisations) 

    Doctorat, Management 

 

Patrick is Associate Professor of Management at NEOMA Business School. He received his PhD from HEC Paris. Before joining academia, Patrick worked in a management consulting firm. Patrick teaches management, negotiation and conflict management, leadership, human resourcesm, and organizational behavior. Patrick’s research investigates organization theories, with a focus on paradox theory, institutional logics and identity. His work has been published in Organization Studies and Journal of Management Inquiry. He also regularly attends international conferences such as Academy of Management and EGOS.

 

 ###  Areas of research 



- Paradox theory
- Identity
- Institutional logics
- Complexity
 
  

 

##   Recent academic contributions  

 TUNAROSA, A., P. LE, C. PRADIES, "Running on coffee: Paradox persistence in the US coffee industry, 1910–2020", *Business History*, March 2025, vol. 67, no. 2, pp. 466-495  DOI : [ 10.1080/00076791.2024.2310513 ](https://dx.doi.org/10.1080/00076791.2024.2310513)

  

 

 LE, P., C. PRADIES, S. GHEYSEN, "Playing with paradoxes in a particular place: Learning paradox navigation in the classroom" in *EGOS Conference*, 2024, Milan, Italy 

 LE, P., C. PRADIES, "Sailing through the storm: Improvising paradox navigation during a pandemic", *Management Learning*, February 2023, vol. 54, no. 1, pp. 56-76  DOI : [ 10.1177/13505076221096570 ](https://dx.doi.org/10.1177/13505076221096570)

  

 

 

 

 

##   Publications  

 TUNAROSA, A., P. LE, C. PRADIES, "Running on coffee: Paradox persistence in the US coffee industry, 1910–2020", *Business History*, March 2025, vol. 67, no. 2, pp. 466-495  DOI : [ 10.1080/00076791.2024.2310513 ](https://dx.doi.org/10.1080/00076791.2024.2310513)

  

 

 LE, P., C. PRADIES, "Sailing through the storm: Improvising paradox navigation during a pandemic", *Management Learning*, February 2023, vol. 54, no. 1, pp. 56-76  DOI : [ 10.1177/13505076221096570 ](https://dx.doi.org/10.1177/13505076221096570)

  

 

 LE, P., M. LANDER, "Enjoying the betwixt and between: Liminoid identity construction on Twitter", *Organization Studies*, September 2023, vol. 44, no. 9, pp. 1519–1540  DOI : [ 10.1177/01708406231166808 ](https://dx.doi.org/10.1177/01708406231166808)

  

 

 SHARMA, G., J. BARTUNEK, P. BUZZANELL, S. CARMINE, C. ENDRES, M. ETTER, G. FAIRHURST, T. HAHN, X. LI, P. LE, C. PRADIES, V. PAMPHILE, L. PUTNAM, K. ROCHEVILLE, J. SCHAD, M. SHEEP, J. KELLER, "A Paradox Approach to Societal Tensions during the Pandemic Crisis", *Journal of Management Inquiry*, April 2021, vol. 30, no. 2, pp. 121-137  DOI : [ 10.1177/1056492620986604 ](https://dx.doi.org/10.1177/1056492620986604)

  

 

 VINCENT-PONROY, J., P.LE, C.PRADIES, "In a Family Way? A model of family firm identity maintenance by non-family members", *Organization Studies*, June 2019, vol. 40, no. 6, pp. 859-886  DOI : [ 10.1177/0170840619836707 ](https://dx.doi.org/10.1177/0170840619836707)

  

 

 PARIS, T., P.LE, "Industries de création et territoires, une relation spécifique ?", *Réseaux*, September 2016, vol. 196, no. 2, pp. 49-80 

 TUNCALP, D., P.LE, "(Re)Locating boundaries: a systematic review of online ethnography", *Journal of Organizational Ethnography*, January 2014, vol. 3, no. 1, pp. 59–79  DOI : [ time, space, internet research, netnography, online ethnography, virtual ethnograpy, boundary, online research methods, digital ethnography, field engagement ](<https://dx.doi.org/time, space, internet research, netnography, online ethnography, virtual ethnograpy, boundary, online research methods, digital ethnography, field engagement>)

  

 

 LE, P., D.MASSE, T.PARIS, "Technological change in the heart of the creative process: insights from the video games industry", *International Journal of Arts Management*, February 2013, vol. 15, no. 2, pp. 45-59 

 

 

 

##   Conferences  

 LE, P., C. PRADIES, S. GHEYSEN, "Playing with paradoxes in a particular place: Learning paradox navigation in the classroom" in *EGOS Conference*, 2024, Milan, Italy 

 LE, P., A. TUNAROSA, C. PRADIES, "Freshly brewed: The development of the U.S. coffee industry through paradox persistence and evolution" in *EGOS Conference*, 2022, Vienna, Austria 

 LE, P., "Understanding a Crisis Communal Theorizing (Facilitator in PDW)" in *Annual Meeting of the Academy Of Management 2021*, 2021, Online, United States 

 LE, P., C. PRADIES, "C’est la vie! President Macron’s Improvising paradoxical responses during the pandemic." in *EGOS Conference*, 2021 

 LE, P., C. PRADIES, V. POUTHIER, "From Paradox Pioneers to Paradox Custodians: A professional organization discursively embracing the paradoxical nature of logics in its field marked by restrained complexity." in *EGOS Conference (PDW on Paradox Theory for inclusive research in disruptive times)*, 2021 

 LE, P., C. PRADIES, V. POUTHIER, "Surfing between currents: being first to navigate paradoxical demands while in a field that views one side of the paradox as morally dubious" in *Paradox &amp; Plurality Annual Meeting 2021*, 2021 

 PRADIES, C., P.LE, V.POUTHIER, "Swimming against the tide: navigating unequal paradoxical demands when one pole is tainted in the field through ambivalent incorporation" in *EGOS*, 2020 

 VINCENT-PONROY, J., P.LE, C.PRADIES, "Stability and change across generations: How non family members construct a family firm organizational identity" in *34th Colloquium 2018*, *EGOS*, 2018, Tallinn, Estonia 

 LE, P., J.VINCENT-PONROY, C.PRADIES, "Advancing Family Business research through Organizational identity and Sensemaking: A multi-level model of family firm organizational identity construction by non-family members" in *EURAM*, 2018 

 LE, P., K.DE VALCK, "Between fame and blame: the contested meaning of personal branding in the field of journalism." in *AOM Conference*, 2014, Philadelphia, United States 

 LE, P., K.DE VALCK, "No fame, no blame? Meaning of a contested practice in the field of journalism." in *EGOS Conference*, 2014, Rotterdam, Netherlands 

 LE, P., M.LANDER, "Does Clark Kent tweet? Identity work and agency in institutional maintenance" in *AOM Conference*, 2013, Orlando, United States 

 TUNCALP, D., P.LE, "Questioning the Practice of Online Organizational Ethnography: A Systematic Review." in *AOM Conference*, 2013, Orlando, United States 

 LE, P., M.LANDER, "The impact of boundary crossing on professional norms" in *EGOS Conference*, 2013, Montréal, Canada 

 TUNCALP, D., P.LE, "Bridging online ethnographic practices: a review around virtual challenges" in *EGOS Conference*, 2013, Montréal, Canada 

 LE, P., "Tales of virtual worlds: online ethnography and practice theory" in *EGOS Conference*, 2012, Helsinki, Finland 

 LE, P., "Online ethnography of innovation communities" in *EURAM Conference*, 2012, Rotterdam, Netherlands 

 LE, P., D.MASSE, T.PARIS, S.BERTHET, "The interaction of technology and creativity in artistic creation: insights from the video game industry" in *International Conference on Arts and Cultural Management (AIMAC)*, 2011, Antwerp, Belgium