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BENNANI Az-Eddine

HDR (Authorization to supervise research), Business Administration, Information Systems

Dr.HDR. Az-Eddine BENNANI has been Professor of Strategy and Information Systems Management for twenty five years. He has authored numerous scientific articles and books and he regularly presents his work at international conferences and symposiums. He received his Habilitation to Supervise Research from the Université de Toulouse. He also presented his doctoral thesis in Economic Sciences at the Université de Sorbonne in Paris. He holds a MBA from Saint Xavier University in Chicago, a Masters in Information Systems Management from Orsay-Paris Sud and a MAS in Databases and Artificial Intelligence, which he earned in Paris. He also studied at the Harvard Healthcare University in Boston the field of e-Health research, which today enables him to manage an ambitious m-Health project through the Sorbonne Université and in collaboration with the diabetology department at the Pitié Salpêtrière Hospital in Paris.

After working for fourteen years for Hewlett-Packard, in France and abroad, where he held manager, consultant, and engineer positions, since 1994 Dr. BENNANI has continually progressed down an academic path while practising the profession of a director/consultant at a company that he founded in Paris more than twenty six years ago.

Areas of research

  • Digital acceptance in different fields
  • Digital strategic alignment
  • Digital acceptability for chronic disease monitoring
  • Blockchain and IoT for business

Recent academic contributions

  • TLIJA, A., D.ISTRATE, A.BADII, S.GATTOUFI, A.-E.BENNANI, K.WEGRZYN-WOLSKA, "Stress Level Classification Using Heart Rate Variability", Advances in Science, Technology and Engineering Systems Journal, May 2019, vol. 4, no. 3, pp. 38-46
  • BENNANI, A. -E., Y. LAFRAXO, "Acceptance of information systems in high education: which model for the moroccan context" in Middle East & North Africa Conference for Ionforpmation Systems- MENACIS, 2018
  • BENNANI, A.-E., S.NEUHAUSER, "Perceived risks related to collection of personal data and its impact on the wearable IoT adoption" in International Conference on Industrial Internet of Things and Smart Manufacturing, 2018, Londres

Academic Journals

  • TLIJA, A., D.ISTRATE, A.BADII, S.GATTOUFI, A.-E.BENNANI, K.WEGRZYN-WOLSKA, "Stress Level Classification Using Heart Rate Variability", Advances in Science, Technology and Engineering Systems Journal, May 2019, vol. 4, no. 3, pp. 38-46
  • JOLLIVET-COURTOIS, P., A.-E.BENNANI, Y. M.BOUTANG, "Identifier les signaux faibles de tendances émergentes des Fintech via l'intelligence collective du Web social", Cahiers de COSTECH, June 2017
  • BENNANI, A.-E., S.BOUTAMINE, D.ISTRATE, F.BLANCHARD, M.HERBIN, "Application mobile utilisant des capteurs d'activités physique connectés pour l'accompagnement du patient diabètique", European research in Telemedecine, December 2015, vol. Volume 4, no. Issue 4, pp. 21
    DOI : 10.1016/j.eurtel.2015.10.026
  • BENNANI, A.-E., "Un modèle "universel" pour la télémédecine en France", European research in Telemedecine, December 2015, vol. 4, no. 4, pp. 127
    DOI : 10.1016/j.eurtel.2015.10.006
  • BENNANI, A.-E., E.GRENIER, F.DANY, "Human factors influencing the intention of ICT appropriation by healthcare practitioners: a survey in public centers in Agadir city, south of Morocco", Journal of North African Research in Business, March 2014
    DOI : 10.5171/2013.607571
  • BENNANI, A.-E., "IT Acceptance by nurses in Morocco: Application of a modified Unified Theory of Acceptance and Use of Technology", IBIMA Business Review, March 2014
    DOI : 10.5171/2013.849383
  • BENNANI, A.-E., R.OUMLIL, "The acceptance of ICT by geriatricians reinforces the value of care for seniors in Morocco", Journal of African Research in Business & Technology, March 2014
  • OSANRENKHOE, A., J.MBIITO BYARUGABA, M.KOMUNDA BIRUNGI, A. F.OKOE, A. F.OKOE, A.-E.BENNANI, "Technology-Based Service Encounter - A study of the Use of E-mail as Booking Tools in Hotels ", Journal of Service Science and Management, December 2014, vol. 7, no. 6, pp. 419-429
    DOI : 10.4236/jssm.2014.76039
  • BENNANI, A.-E., S.LAGHZAOUI, "L'articulation entre la surveillance de l'environnement de l'entreprise et le système d'information : l'apport d'une approche systématique", Revue Internationale d'Intelligence Economique, July 2009, no. 2, pp. 257-270
  • BENNANI, A.-E., M.ELAYOUBI, "An insight into E-health programs in Morocco: what is the Realistic Solution?", CIBIMA Online Journal, January 2008, vol. 1, no. 27, pp. 228-233
  • BENNANI, A.-E., M.BELALIA, R.OUMLIL, "As a human factor, the attitude of healthcare practitioners is the primary step for the e-health: First outcome of an ongoing study in Morocco", CIBIMA Online Journal, January 2008, vol. 3, no. 4, pp. 28-34
  • BENNANI, A.-E., A.OSARENKHOE, D.LHAJJI, "A study of the prerequisites for successful deployment and governance of the process of technological innovations", Asian Journal of Information Technology, January 2007, no. 1, pp. 1-20
  • BENNANI, A.-E., A.OSARENKHOE, D.LHAJJI, "An exploratory study of implementation of customer relationship management strategy", Business Process Management Journal, January 2007, no. 1, pp. 139-164

Book chapter

  • BENNANI, A.-E., "Reconsidering IT Impact Assessment in E-Collaboration" in Encyclopedia of E-Collaboration., IGI Global, pp. 505-511, 2008
  • BENNANI, A.-E., "L'e-solidarité : réalité, challenge ou utopie ? Une étude empirique pour dresser un panorama exhaustif de l'usage d'internet par les associations de solidarité" in Les organisations non gouvernementales et le management., IGALENS Jacques, QUEINNEC Erwann Eds, Vuibert, 2004

Books

  • BENNANI, A.-E., Le phénomène numérique. Du Concept à la pratique, Auto-published, 2011

Academic conferences

  • BENNANI, A.-E., D.ISTRATE, A.TLIJA, A.BADII, "Monitoring chronic disease at home using connected devices (mcd@home)" in International Conference on Industrial Internet of Things and Smart Manufacturing (IoTsm), 2018, Londres
  • BENNANI, A.-E., M.BOUHOUILI, "Digital : Serait-il un Objet Utilisable Non Identifié (OUNI) ?" in 32nd IBIMA Conference, 2018, Seville, Spain
  • BENNANI, A.-E., S.NEUHAUSER, "Perceived risks related to collection of personal data and its impact on the wearable IoT adoption" in International Conference on Industrial Internet of Things and Smart Manufacturing, 2018, Londres
  • BENNANI, A. -E., Y. LAFRAXO, "Acceptance of information systems in high education: which model for the moroccan context" in Middle East & North Africa Conference for Ionforpmation Systems- MENACIS, 2018
  • BENNANI, A.-E., S.NEUHAUSER, "Le rôle du risque et de la confiance dans l'acceptabilité des « wearable technologiques » pour la santé : une étude exploratoire" in Colloque JETSAN 2017, 2017, Bourges
  • BENNANI, A.-E., S.OUZAN, E.BELLOW, "The Cognitive and Social Acceptance of Bitcoin" in The First Annual Toronto FinTech Conference, 2017, Toronto, Canada
  • BENNANI, A.-E., "Le rôle du risque et de la confiance dans l'acceptabilité des « wearable technologiques » pour la santé : une étude exploratoire" in Journées d’Etude sur la TéléSANté, 2017, Bourges, Belgium
  • BENNANI, A.-E., "Environ un quart de siècle de recheche anglophone et francophone en alignement stratégique" in International Business Information Management Association (IBIMA), 2017, Austria
  • BENNANI, A.-E., "Factors fostering IT Acceptance by nurses in Morocco" in IEE Seventh International Conference on Research Challenges in Information Science (RCIS), 2013
  • BENNANI, A.-E., R.OUMLIL, "IT Acceptance by nurses in Morocco: Application of Technology Acceptance Model" in International Conference on Information Society (i-Society 2013), University of Toronto, 2013, Canada
  • BENNANI, A.-E., Y.LAFRAXO, R.OUMLIL, L.SIDMOU, "L’acceptation des Systeme d’information dans l’enseignement superieur: Quel modèle pour le contexte Marocain ?" in 22nd International Business Information Management Conference (IBIMA), 2013, Italy
  • BENNANI, A.-E., R.OUMLIL, "Factors predicting Information Technology acceptance by physicians, nurses and administrative staff working for Moroccan public healthcare organizations: applying a model based on UTAUT theory" in 12th EURAM (European Academy of Management) conference, 2012, Netherlands
  • BENNANI, A.-E., C.KEFI-BEN, M.M., M.-C., "Comprendre le phénomène numérique facilite l'accomplissement de l'orientation marché par les technologies de l'information" in 18th IBIMA conference (International Business Information Management Association), 2012, Turkey
  • BENNANI, A.-E., R.OUMLIL, "The acceptance of ICT by geriatricians reinforces the value of care for seniors in Morocco" in 17th IBIMA conference (International Business Information Management Association), 2011, Italy
  • BENNANI, A.-E., R.OUMLIL, "Do constructs of technology acceptance model predict the ICT appropriation by physicians and nurses in healthcare public centres in Agadir, south of Morocco?" in 3rd International Conference on Health Informatics, 2010, Spain
  • BENNANI, A.-E., R.OUMLIL, "Review of ten years of technology acceptance model in healthcare context" in 15th IBIMA Conference (International Business Information Management Association), 2010, Egypt
  • BENNANI, A.-E., E.GRENIER, R.OUMLIL, "Human factors influencing the intention of ICT application by healthcare practitioners: a survey in public centers in Agadir city, south of Morocco" in 13th IBIMA Conference (International Business Information Management Association), 2009, Morocco
  • BENNANI, A.-E., S.LAGHZAOUI, "L'articulation entre la surveillance de l'environnement de l'entreprise et le système d'information : l'apport d'une approche systémique" in 11th IBIMA Conference (International Business Information Management Association), 2009, Egypt
  • BENNANI, A.-E., M.ELAYOUBI, "E-health: does it make sense for Morocco? What realistic solution?" in 10th IBIMA Conference (International Business Information Management Association), 2008, Malaysia
  • BENNANI, A.-E., "An empirical study on the propensity of ICT use by hotels in France" in 9th IBIMA Conference (International Business Information Management Association), 2008, Morocco
  • BENNANI, A.-E., A.OSARENKHOE, D.LHAJJI, S.BAILE, "An empirical study on the propensity of ICT use by hotels in France" in Pre-ICIS Conference (Institut Canadien d'Information sur la Santé), 2007, Canada
  • BENNANI, A.-E., A.OSARENKHOE, D.LHAJJI, "A study of the prerequisites for successful deployment and governance of implementation process of technological innovations" in The International Society for Professional Innovation Management (ISPIM) Conference, 2006, Greece
  • BENNANI, A.-E., S.GRES, "E-Management et Urbanité du Système d'Information. Le S.I. mémoire collective et outil d'inter-médiation" in Annual Congress of the AFSCET - Association Française de Science des Systèmes Cybernétiques - Les représentations au crible de l'approche systémique, 2006, France
  • BENNANI, A.-E., "Un modèle de représentation pour penser le e-commerce" in Congrès annuel de l'AFSCET (Association Française de Science des Systèmes Cybernétiques), 2006, France
  • BENNANI, A.-E., S.BAILE, "Un modèle pour l'évaluation des systèmes d'information et de l'e-collaboration dans l'e-business" in Congrès AIM 2006 - Association Information and Management, 2006, Luxembourg
  • BENNANI, A.-E., "Les communautés de pratique : une approche par la théorie des systèmes complexes" in 6th International Business Information Management Conference, 2006, Germany
  • BENNANI, A.-E., D.LHAJJI, A.OSARENKHOE, "How does IT Governance contribute to e-business paradigm: the case of tourism and hotel industry, a trend in France" in 10e Congrès de l'Association Internationale de Management (AIM), 2005, France
  • BENNANI, A.-E., "A holistic framework and methodology beyond the traditionnal approaches of the e-business research pratice" in 5th International Business Information Management Conference (IAMOT), 2005, Egypt
  • BENNANI, A.-E., "La réalité de l'alignement stratégique. Le cas des entreprises pharmaceutiques internationales : une étude exploratoire" in EMCIS (European Mediterranean Conference on Information Systems) 2004, 2004, Tunisia
  • BENNANI, A.-E., "La réalité de l'alignement stratégique et la formulation stratégique dans l'entreprise pharmaceutique française, allemande, anglaise et espagnole" in 12e Colloque de l'AIM (Association Information Management), 2004, France
  • BENNANI, A.-E., S.BAILE, A.BELDI, "Dix ans de recherche en alignement stratégique : 1993-2003" in 12e Colloque de l'AIM (Association Information Management), 2004, France
  • BENNANI, A.-E., "Conducting research in the complex information system Arena. Constructivist and interpretive: two promising approaches" in 11th International Annual EurOMA (European Operations Management Association) Conference, INSEAD Business School, 2004, France
  • BENNANI, A.-E., A.OSARENKHOE, "The management of customer relationships: a study of the forces influencing the implementation of a sustainable customer relationship management strategy" in 13th International Conference on Management of Technology (IAMOT), 2004, United States
  • BENNANI, A.-E., D.LHAJI, "L'alignement stratégique dans l'industrie hôtelière" in 12e Colloque de l'AIM (Association Information Management), 2004, France
  • BENNANI, A.-E., "Classifying e-services to improve strategic marketing efficiency in the european airline sector" in 12th Annual Conference AMA (American Marketing Association) Frontiers in Services, 2003, United States
  • BENNANI, A.-E., "What does e-service mean to hotelliers? The use on internet/e-mail in French and Moroccan hotel industry?" in Conférence AMA Servsig 2003, Reims Management School, 2003, France
  • BENNANI, A.-E., "Identifying and managing the complexity of e-business leads to understand information technology complexity" in 12th International Conference on Management of Technology IAMOT, 2003, France
  • BENNANI, A.-E., "Le management de projet en système d'information : rôle de la direction de projet dans la mise en place des progiciels de gestion intégrée (PGI). Le cas d'une entreprise du secteur des télécommunications", 2003
  • BENNANI, A.-E., "Le besoin d'un nouveau paradigme pour le management de la complexité de l'e-business et ses dérivés" in 8e Congrès de l'AIM - Association Internationale de Management Stratégique, 2003, France
  • BENNANI, A.-E., "L'alignement stratégique de l'entreprise internationale sur la communication électronique, pilier de la valeur" in 5th International Conference of Firm's Networks Management, 2001, Tunisia

Case studies

  • BENNANI, A.-E., A.OSARENKHOE - "Scandic Hotel Chain in the Baltic - a case of strategic marketing" - 2011

Dissemination activity

  • BENNANI, A.-E., "Predicting the acceptance of Healthcare information technology" in Journée d'études sur la Télémédecine, 2015, France
  • BENNANI, A.-E., "Risque, confiance et modélisation d'une solution normalisée de Télémédecine en France" in CRI Workshop, 2013, France
  • BENNANI, A.-E., "L'acceptation des technologies de l'information par les professionnels de santé", 2012, France
  • BENNANI, A.-E., "Gouvernance des TI et paradigme e-business" in Séminaire Performance globale, intangibles et construction de la compétence, 2006
  • BENNANI, A.-E., "Le management de projet de mise en place d'un progiciel de la relation client : Emergence d'un système de valeurs commun" in Congrès Francophone du Management de Projet Projets Entreprise et Valeurs AFITEP (Association Francophone de Management de Projet) et AFAV (Association Française pour l'Analyse de la Valeur), 2003, France

Professional journals

  • BENNANI, A.-E., "Digital : mais de quoi parle-t-on vraiment ?", The Conversation, October 2018
  • BENNANI, A.-E., "Les dégâts du paradoxe de la productivité", The Conversation, October 2018