NEOMA’s world
Marketing research seminars
24/02/2025
It covers all marketing-related research field, takes place once a month and is open to all.
Is using digital tech to manage disasters a good idea?
18/02/2025
Three researchers weigh up the pros and cons in a literature review of 254 international publications.
From discussion to deadlock: understanding the development of echo chambers
03/02/2025
Why do discussions about sensitive issues end in deadlock? A #NEOMAresearch
New tech: strategies for winning over the general public
21/01/2025
A study identifies 3 levers: perception of superiority, economic accessibility, adapted infrastructures.
Carbon neutrality: transforming supply chains to boost sustainability
07/01/2025
Supply chains are responsible for over 50% of worldwide CO2 emissions. What can companies do to reverse the trend?
How banks are adjusting to climate change
17/12/2024
The strategies to adopt faced with the economic system’s exposure to climate risk. A NEOMA Research study.