Head of programme
Earn a double degree and complementary expertise from the birthplaces of luxury
The programme is a unique double-degree programme created jointly by NEOMA Business School and MIP Politecnico di Milano. It delivers a curriculum specialised in how to understand, create and manage value in the luxury sector.
Combining French and Italian expertise and calling on the support of the school’s prestigious partnerships with Champagne Taittinger and the PRADA Group, the programme covers value creation and management in the luxury sector, from the product design to distribution.
Through the programme’s interactive approach based on active learning with numerous case studies, business seminars and company visits, students acquire hands-on knowledge of the major aspects of luxury management.
5 good reasons to join the programme
Obtain an internationally-recognised double Master’s degree (NEOMA BS and MIP Politecnico di Milano) with the two business schools collaborating with two top luxury companies, Prada Group and Champagne Taittinger
Discover Italy and France, recognised as the two most renowned countries in the luxury industry, and benefit from the complementary expertise of both schools and faculties
Develop professional skills through different professional projects
Benefit from the contributions of luxury industry professionals and discover a wide range of professions in companies of various sizes
Ensure employability: 94% of graduates are employed within 6 months of graduation
Students have the opportunity to gain hands-on knowledge of the major aspects of luxury management.
They are in close contact with major luxury companies thanks to the unique partnership with Champagne Taittinger and the PRADA Group.
The mission of the programme is to train experts and managers in the luxury sector who have a comprehensive vision of the value chain and can control brand management from design to distribution.
The educational goals are:
- Master the luxury sector’s environment: stakeholders, activities, interactions
- Operate efficiently in global and cross-cultural contexts
- Mobilise oneself and others for a common objective
- Think creatively and develop added value on work processes and projects
At NEOMA Business School from September to December:
This phase gives students an overview of the competitive structure and business models in the Luxury sector, focusing on the key values of luxury assets. Students learn to understand value creation foundation and discover the fundamentals of luxury management and leadership before moving onto luxury markets (multicultural perspective) and understanding luxury company assets (turning brands into assets).
At MIP POLITECNICO DI MILANO, from January to June:
Students explore value creation and delivery. They work on managing value in production and transforming cultural products into luxury products and collections and employing superior craftsmanship to create outstanding products. Students also study how to convey the luxury experience through communication and retail (digital communication, product and collection design, operations and quality management, supply chain and purchasing management, channel and retail management, and communication and promotion).
THE DUAL INTERNATIONAL EXPERIENCE
Students accrue experience in two complementary countries renowned for their expertise in the field of luxury: France and Italy. They step right into the special environment of the luxury industry, relying on the core expertise of both schools: leadership and management provided by NEOMA and production and product transformation provided by MIP Politecnico di Milano.
PARIS STUDY TOUR
This is a unique, two-week opportunity to attend master classes taught by luxury industry professionals where students are exposed to different luxury sectors (fashion, perfumes and cosmetics, jewellery, watches and hospitality) and different aspects of the business (retail, merchandising, product creation, etc.).
IMMERSION IN CHAMPAGNE ECOSYSTEM
During the first semester in Reims, the champagne capital of the world, students develop a thorough understanding of this sector through project work, company visits and conferences hosted by professionals.
The programme trains specialist managers in the luxury industry for senior positions in luxury goods companies.
Graduate Employment Survey 2020
Average base salary: €45,125/year
88% of students find a job within 3 months.
A few of the possible jobs that students can aim for:
- Product & Brand Manager
- Retail Merchandising Manager
- Management Controller
- Packaging and Development Manager
The IMLUX programme hosts international students from a wide range of academic and geographical backgrounds. However, they all share a passion for luxury. You must explain why you are applying for this programme and why it is in line with your career.
- 4-year Bachelor’s degree (business and management, economics, engineering…)
- 3-year Bachelor’s degree + 1 year of professional experience
- Proof of English language ability is required during the application process (TOEIC, TOEFL, IELTS 6 or equivalent)
Recruitment is carried out on a rolling admissions basis. However, given the limited number of places, candidates are advised to apply as early as possible.
Admission is decided on the application to be filled out online.
Application fees: €100
4 th rank
Eduniversal Ranking 2021 of the best Masters, AM and MBA - Luxury Management Category