Understanding data stakes to safely manage and develop its organisation

NEOMA Business School and Jedha, a school dedicated to tech professions, have teamed up and created three programmes for professionals focused on major data and management issues.

A Business and Tech partnership

In the context of business digitalisation, data manipulation has become ubiquitous. Information analysis and use is now a part of the daily work of employees. They must know how to combine data from different sources, while respecting the company’s cybersecurity and governance guidelines.

To respond to this need for upskilling, the Executive Education department at NEOMA Business School joined forces with Jedha, a school that seeks to help business through technology.

Three certificates for meeting major data management challenges

• Hybrid teaching: in class (On the Paris campuses of NEOMA and Jedha) and remote (e-learning).
• Courses for professionals that respond to the major challenges currently confronting companies.

EXECUTIVE MARKETING DIGITAL & DATA CERTIFICATE

Acquire the practical expertise to develop a digital marketing strategy for any kind of business, as soon as the course is completed. A programme for all professionals working in marketing.

EXECUTIVE DATA MANAGEMENT CERTIFICATE

Discover the major digital concerns of today and the opportunities offered by Big Data and AI, learn how to transition to a data-driven organisation and manage data in the organisation. A programme for consultants, project leaders and project managers.

EXECUTIVE CYBER RISK MANAGEMENT CERTIFICATE

Learn to assess and limit the potential security breach risks and ensure that the company adopts the right cybersecurity practices. A programme for all managers.