NEOMA Business School launches its “MSc Artificial Intelligence for Business”

Published on 09 October 2024 by Aziza B.

The rapid growth and widespread adoption of Artificial Intelligence (AI) technologies have transformed the business world, generating significant economic value. The World Economic Forum predicts that by 2025, AI could create approximately 97 million new jobs. In this context, and to meet the needs of companies seeking to integrate AI into their strategies, NEOMA is launching its “MSc Artificial Intelligence for Business” in October 2024. This new MSc, offered on the Rouen campus, trains experts capable of supporting organisations in their transition towards AI solutions deployment.

NEOMA Business School is launching its “MSc Artificial Intelligence for Business” this autumn. Delivered in English on the Rouen campus, it is open to students holding a four-year Bachelor’s degree or a three-year undergraduate degree with at least one year of professional experience. It is particularly suited to individuals wishing to develop the skills required to become leaders in AI and provide organisations with a competitive edge.

A specialised curriculum combining AI technology, management, and practical case studies

“Many companies struggle to integrate AI effectively into their strategies because they lack the necessary skills,” says Fouad Ben Abdelaziz, Director of the MSc Artificial Intelligence for Business at NEOMA. “This programme starts by helping students master the core concepts of AI, before diving into specialised areas such as Machine Learning, Deep Learning, Decision Models, Generative AI, and Data Processing.”

Students will benefit from high-quality teaching, team projects, and real-world applications, which will help them develop the critical thinking, problem-solving, and creativity skills essential for managing AI projects across various industries.

As part of the course, students will undertake hands-on experience in the form of an internship or other professional engagements, such as a fixed-term contract, permanent role, or even launching a start-up, which will allow them to apply the knowledge and skills they have acquired in a professional setting.

Graduates of the MSc Artificial Intelligence for Business will be well-prepared to become versatile leaders, capable of driving innovation, solving complex challenges, and creating sustainable value across sectors such as Finance, Insurance, Supply Chain, Marketing, and Consulting—all of which are increasingly shaped by the rise of AI.

NEOMA: A School recognised for its expertise in Artificial Intelligence The MSc Artificial Intelligence for Business builds on NEOMA’s established expertise in innovative technologies, particularly AI. The school has also gained considerable experience in the large-scale use of Generative AI, showcasing both its opportunities and challenges. NEOMA was recently recognised for its innovation by the AACSB, a leading North American accreditation body.