LI
LI Jing
PhD. in Management Information Systems
Jing Li is an Assistant professor of Information Systems Management at NEOMA Business School in France. Jing’s research interests include E-commerce, User-generated Content, Customer Relationship Management, and Generative Artificial Intelligence. Her research appears in top-tier international business journals, including Journal of Marketing, Information Systems Research, Journal of Business Ethics, Journal of Business Research, Journal of the Association for Information Science and Technology, Information & Management, and Internet Research. Jing serves as an ad hoc reviewer for several journals including the Journal of Marketing, Information & Management, Information Technology and Management, and Internet Research, among others.
LI, J., X. XIN XU, N. ERIC, "Does certainty tone matter? Effects of review certainty, reviewer characteristics, and organizational niche width on review usefulness", Information & Management, December 2021, vol. 58, no. 8, pp. 103549
10.1016/j.im.2021.103549
DU, Q., J. LI, Y. DU, G. A. WANG, W. FAN, "Predicting crowdfunding project success based on backers' language preferences", Journal of the Association for Information Science and Technology (JASIST), December 2021, vol. 72, no. 12, pp. 1558-1574
10.1002/asi.24530
LI, J., X. LUO, X. LU, T. MORIGUCHI, "The Double-Edged Effects of E-Commerce Cart Retargeting: Does Retargeting Too Early Backfire?", Journal of Marketing, July 2021, vol. 85, no. 4, pp. 123-140
10.1177/0022242920959043
LI, J., X. XU, "Walking Customers from Business to Friend Relationships" in ICIS, 2018, San Francisco, CA
LI, J., X. XU, E. NGAI, "Investigation on Ratio and Magnitude of Helpfulness Votes" in AMCIS, 2018, New Orleans, LA
LI, J., X. LUO, "The Double-Edged Effects of E-Commerce Cart Retargeting" in CODE @ MIT, 2017, Cambridge, MA
LI, J., X. LUO, "When and How to Leverage E-commerce Cart Targeting" in NYU Conference on Digital Marketing, 2017, New York, NY
LI, J., E. NGAI, "Does Certainty Tone Matter?" in AMCIS, 2016, San Diego, CA
LI, J., X. XU, E. W. T. NGAI, "How review content, sentiment and helpfulness votes jointly affect trust of reviews and attitude", Internet Research: Electronic Networking Applications and Policy, November 2024, vol. 34, no. 6, pp. 2232-2256DOI : 10.1108/INTR-01-2023-0025
LI, J., X. XU, E. W. T. NGAI, "Presentational effects of photos and text in electronic word-of-mouth on consumer decisions", Internet Research: Electronic Networking Applications and Policy, April 2023, vol. 33, no. 2, pp. 473-499DOI : 10.1108/INTR-03-2021-0143
ZENG, F., Q. YE, Z. YANG, J. LI, Y. A. SONG, "Which Privacy Policy Works, Privacy Assurance or Personalization Declaration? An Investigation of Privacy Policies and Privacy Concerns", Journal of Business Ethics, April 2022, vol. 176, no. 4, pp. 781-798DOI : 10.1007/s10551-020-04626-x
LI, J., X. XIN XU, N. ERIC, "Does certainty tone matter? Effects of review certainty, reviewer characteristics, and organizational niche width on review usefulness", Information & Management, December 2021, vol. 58, no. 8, pp. 103549DOI : 10.1016/j.im.2021.103549
DU, Q., J. LI, Y. DU, G. A. WANG, W. FAN, "Predicting crowdfunding project success based on backers' language preferences", Journal of the Association for Information Science and Technology (JASIST), December 2021, vol. 72, no. 12, pp. 1558-1574DOI : 10.1002/asi.24530
LI, J., X. LUO, X. LU, T. MORIGUCHI, "The Double-Edged Effects of E-Commerce Cart Retargeting: Does Retargeting Too Early Backfire?", Journal of Marketing, July 2021, vol. 85, no. 4, pp. 123-140DOI : 10.1177/0022242920959043
ZENG, F., Q. YE, J. LI, Z. YANG, "Does self-disclosure matter? A dynamic two-stage perspective for the personalization-privacy paradox", Journal of Business Research, January 2021, vol. 124, pp. 667-675DOI : 10.1016/j.jbusres.2020.02.006
LUO, X., X. LU, J. LI, "When and How to Leverage E-commerce Cart Targeting: The Relative and Moderated Effects of Scarcity and Price Incentives with a Two-Stage Field Experiment and Causal Forest Optimization", Information Systems Research, December 2019, vol. 30, no. 4, pp. 1203-1227DOI : 10.1287/isre.2019.0859