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What led me to pursue the Specialised Master’s in Marketing and Data Analytics was my desire to complement my academic background with a programme strongly rooted in real-world experience and focused on employability. The apprenticeship format was a key factor, enabling me to join a large interna...

What first attracted me to the Specialised Master’s in Marketing and Data Analytics was the diversity of the programme: a strong balance between technical skills, business understanding, and the development of soft skills.
I particularly appreciated meeting guest speakers from a wide range o...

“Originally from Sweden, I earned a Bachelor’s degree in Economics at St. John’s University in the United States, where I was introduced to NEOMA Business School through students on academic exchange. This first connection highlighted NEOMA’s strong international and career-focused environment. L...