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TWO TRACKS: GENERAL OR GLOBAL DOUBLE DEGREE CESEM

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3 rd rank

2024 "Challenges" Magazine Ranking

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Expand your horizons with the 2 tracks of the Global BBA

Ranked 3rd in France*, the Global BBA at NEOMA Business School is a 4-year course (equivalent to BAC+4), designed for students interested in economics, geopolitics, business development, project management, and more.

It is a tailor-made programme, combining business fundamentals, interdisciplinary insights, practical simulations, professional experiences, and study abroad. Over the course of four years, you will experiment, test your skills and knowledge, and choose your courses, languages, study options, double degrees and internships. You will build on your experiences and gradually shape your studies to best prepare you for the career that reflects who you are.

You will kick-off your Global BBA experience by choosing from two 4-year tracks:
  • Global BBA – General Track
  • Global BBA – Global Double Degree CESEM Track: Study two years in France and two years in another institution of excellence to earn a double degree

You’ll develop your curiosity, your intercultural awareness and your ability to critically assess situations and come up with innovative, high-value solutions. After graduation, this agility will open doors to a successful career anywhere in the world, working within multicultural teams.

Learn more about the cursus

Programme strengths

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Choose the academic journey that best fits you

The curriculum is designed to allow you to refine your choices through the experiences we offer over the 4 years of the programme, to build the career that best suits you.

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Live enriching and diverse experiences

This programme offers you multiple opportunities to grow: academic exchange, double degree, community-based projects, start-up development, simulation games, and more.

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Take advantage of a variety of courses

In addition to core business subjects, you’ll have the chance to explore topics such as international relations, humanities, sustainable development, artificial intelligence, and more.

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Gain professional experience

In four years, you will complete three internships in France and abroad. From start-ups to multinational corporations, you will be sure to acquire professional agility.

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Prepare for an additional year of studies

Be prepared for a Master of Science, Part-Time Mastère Spécialisé or a university Master in France or abroad. At the end of your programme, your continued studies in one of the MSc at NEOMA is guaranteed.

Molka ABBES

Director of the Global BBA

The Global BBA equips students with the skills and competencies to become talented managers, preparing them for a demanding and constantly evolving professional environment, both in France and abroad.

*ranked 3rd in the 2024 “Challenges” magazine ranking

The Global BBA, a 4-year academic journey

Study abroad experiences, internships, entrepreneurship, double degrees… The Global BBA will equip you with a strong foundation in management and an excellent grasp of key business disciplines like finance and marketing. Its aim is to provide you with all the tools you need to succeed in your career, both in France and internationally.

The first 2 years of the course are common to both Tracks, so you can acquire and master the fundamentals you need to continue your studies.

General Track

  • Years 1 & 2 (choose from Reims, Rouen or Paris campuses)
    During the first 2 years, you will learn the fundamentals of management, with periods of work experience in France or abroad.
  • Year 3 (complete an academic exchange at a partner university abroad)
    In Year 3, you will leave France to study abroad for a 6-month or 1-year academic exchange, at one of our 250 prestigious partner universities, top institutions recognised for their academic excellence.
    You will also complete an internship in Year 3. You can complete: 

    • A long-term internship (for 6 months) followed by an academic semester abroad (Global 1)
    • A short-term internship (during the summer), followed by two academic semesters abroad (Global 2)

    Internships can be completed in France or abroad.

  • Year 4 (Reims or Rouen campuses)
    The final year of the programme will allow you to refine your career plan. You will complete a 6-month internship abroad and will choose from the following specialisations: Entrepreneurship Track, Association Track or Master’s Track, to prepare for continuing your studies.
    You can also opt for the Work-study Track for a year of professional development in a company (selective track).

Global Double Degree CESEM Track

  • Years 1 & 2 (Reims campus)
    The first two years are devoted to learning the fundamentals of management following the same course structure as General Track students. You will either continue or begin learning a foreign language. This period also includes internships, including a 6-month experience in France or abroad. At the end of your first year, you’ll choose your double degree destination from one of our 23 partner universities.
  • Years 3 & 4 (earn a double degree at one of our academic partners abroad)
    Years 3 & 4 will be devoted to your study abroad experience at one of our 23 prestigious partner universities, in the pursuit of a double degree. You will also complete a 3-to-6-month internship abroad in the final year, depending on your partner university.

Download the brochure to learn more about the curriculum:

BROCHURE

Skill sets

After earning a Global BBA from NEOMA Business School, you will be an versatile, operational manager working in a multicultural and/or international environment.

This track is based on 5 skill objectives:

  • Managing teams and overseeing a department/operational unit
  • Displaying personal and professional agility
  • Creating and developing projects and/or companies in global and intercultural contexts
  • Driving teams and yourself towards a common goal
  • Developing a creative mindset and creating value in the projects and processes
  • Mastering digital and analysis tools.

For the complete list of skills covered by NEOMA’s Global BBA, see the National Director of Professional Certifications (RNCP): RNCP sheet No. 36326/a>

Note that you must complete the entire programme to gain these skills; they cannot be acquired separately. The proposed curriculum covers all skills blocks.

Evaluation procedures

The programme is validated in two ways:

  • Continuous assessment: Evaluations conducted throughout the course of the programme in the form of individual or collective assignments to be submitted.
  • Final assessment: Carried out at the end of the course and may take a number of different forms, most of which are individual.

At the end of the programme, participants who have earned 60 ECTS credits per academic year will be awarded the Level 6 International Management Programme degree.

If any modules are not passed and credits are not earned, participants have the opportunity to retake the evaluations during designated periods for this purpose.

  • Percentage of students sitting final examinations: 100%
  • Graduation rate*: 98%

Source: *2022-2023 Jury

Professional experience for up to 15 months

Your level of responsibility during your work placement increases with your skills and experience.

The 40 members of the Talent & Career service help you find and apply for internships.

General Track

  • Year 1: 3-to-4-month internship during summer, in France or abroad
  • Year 2: 3-month internship during summer, in France or abroad, for students spending two semesters in an academic exchange in Year 3 (Global 2)
  • Year 3: 6-month internship, in France or abroad, for students spending a semester in an academic exchange in Year 3 (Global 1)
  • Year 4: 6-month internship abroad or Work-study option for a year (selective option – limited number of places)

Work-study option

Through this study option alternating theory and practice, you are guaranteed a high level of professional immersion. This selective option can be pursued in any type of company, from private or public sector organisations, to start-ups, under certain conditions. The work-study format is also a solution for financing your year, as your tuition fees are covered by the company.

  • Schedule: 1 week in the company for every 1 week at school during the first semester of each year, then 3 weeks in the company for every 1 week at school in the second semester.
  • Courses: You will take classes tailored to your role within the company.

Strong proficiency in French is recommended to fully integrate into this track.

Global Double degree CESEM Track

  • Year 1: 3-to-4-month internship during summer, in France or abroad
  • Year 2: 6-month internship, in France or abroad
  • Year 4: 3-to-6-month internship abroad, depending on your partner university

Immerse yourself in a truly international experience

International exposure is at NEOMA’s core: at School with a multicultural environment and during your experiences abroad.

  • Dive into a multicultural environment with over 100 nationalities represented in our student body
  • Benefit from a strong network with over 250 partner universities all over the world
  • Learn from our 210 faculty-researchers, 73% of whom are international, and delve deeper into current issues

NEOMA offers 100% guaranteed study placements in the world’s top institutions.

Broaden your horizons with the “5G” international options

At NEOMA, it’s up to you to decide where to set your international sights by studying abroad or completing an internship, whether for 1 or 3 years, according to your preferences. Choose from:

  • Global 1: Spend one academic semester abroad at a partner university (available choosing the General Track) to discover another country
  • Global 2: Spend two academic semesters abroad at a partner university (available choosing the General Track) to immerse yourself in another culture
  • Global Double Degree CESEM Track: Study two years in France and two years in another institution of excellence to earn a double degree
  • Global Internship:Take advantage of the resources and tools develop by the Talent & Career service to complete up to 15 months of work experience abroad throughout the programme
  • Global Incubator: Combine your entrepreneurial plans with an international experience by spending a semester at the UC Berkeley Incubator, a NEOMA’s partner university (available choosing the General Track).

A few examples of NEOMA’s Global BBA’s academic partners: FGV Sao Paulo – Brazil, Concordia University – Canada, Hong Kong University of Science and Technology – China, Universidad de Los Andes – Colombia, Technical University of Munich – Germany, Trinity College of Dublin – Ireland, University of Edinburgh – Scotland, etc. Discover the full list of our partners here.

NEOMA’s international reputation is recognised by the AMBA, EQUIS and AACSB triple accreditation, a distinction held by only 1% of the world’s business schools.

During your academic exchange at a partner university, you won’t have to pay any additional tuition fees.

Download the brochure to learn more:

BROCHURE

General Track: spend up to 1 year abroad

You will be studying at one of our 250 prestigious partner universities and will discover another country, another culture and maybe another language for:

  • One semester, via the Global 1
  • Or a full year, via the Global 2.

It is a unique opportunity to develop your curiosity and learn new disciplines.

The academic exchange will take place in the third year of the programme.

This academic experience, combined with the three internships you will complete throughout the programme, will enhance the attractiveness of your profile if you wish to pursue a career abroad.

Global Double Degree CESEM Track: 2 years abroad to earn a double degree

You will spend two years at a prestigious partner university to earn a double degree of excellence. This experience abroad will not only enhance your skills, but also connect you with two valuable alumni networks.

This immersive track offers 220 study placements and benefits from a powerful network of 23 world’s top institutions, spread across 14 countries: FGV Sao Paulo – Brazil, Concordia University, Montreal – Canada, Nagoya University of Commerce & Business – Japan, Dublin City University – Ireland, etc. 

Discover the full list of our partner universities by downloading the brochure

Depending on the partner university where you complete your double degree, you may receive instruction in two or three languages (seven languages in addition to English), further enhancing the multicultural aspect of your profile. These academic and professional immersions are key assets for building an international career.

Diverse career paths await after the Global BBA

After your four years of study, seize opportunities to prepare for your future: enter directly into the professional world or pursue your studies to obtain a Master’s degree, in France or abroad.

Your managerial and intercultural skills will be recognised and sought after by businesses, especially for positions with international exposure.

Pursue a one-year Master’s degree

Once you have graduated, continue your studies to obtain a Master’s degree at NEOMA in our full-time or part-time Master’s degrees, to specialise and deepen your professional skills.

70% of Global BBA graduates continue their studies in a Master’s/Master of Science/Part-time Specialised Master/Master in Management, in France or abroad:

  • Abroad: London School of Economics, NOVA Lisbon, London Business School, IE Madrid, ESADE, University College Dublin, SDA Bocconi, University of St Gallen, and other global institutions
  • In France: ESSEC, Sciences Po Paris, Université Dauphine, ESCP Europe, and more.

Graduates of the Global BBA are assured a place in one of NEOMA’s full-time MSc programmes (provided they have the level of English required by the programme and after a validation and orientation interview with the director of the respective MSc). Places are also available in our Part-Time programmes.

Targeted positions

Upon graduation, you will be able to pursue roles in a variety of fields:

  • Marketing & Communications: Product Manager, Communication Officer
  • Business & Development: Sector Manager, Account Manager, Business Development Manager, Sales Manager, Client Portfolio Manager
  • Purchasing & Logistics: Buyer, Logistics Manager, Supply Chain Manager, Operations Manager
  • Finance/Audit: Financial Controller, Auditor, Financial Analyst
  • Project Management: Project Manager

Examples of companies who recruit our graduates

Accenture, Accor, Air France, ALSTOM, Atos, AUCHAN, Axa, Barclays, BearingPoint, Beijaflore, BMW, BNP Paribas, Bouygues, BPCE, Capgemini, Carrefour, Chanel, Crédit Suisse, Crédit Mutuel, CGI, CSC, CIC, Cora, Crédit Agricole, Crédit du Nord, Danone, Décathlon, Deutsche Bank, EDF, General Electric, Google, Henkel, Hermès, Hewlett Packard, HSBC, IBM, JP Morgan, KLM, La Poste, LCL, LVMH, L’Oréal, McDonald’s, Mondelez International, Michelin, Natixis, Nestlé, Orange, Oresys, Pernod Ricard, Philips, PSA, Procter & Gamble, Renault, Sanofi, SFR, Siemens, SNCF, Thales, TOTAL, Unilever, Valeo, Veolia, Yves Rocher

Performance indicators

100%

Guaranteed study placements abroad1

< 1 month

Average time to secure employment2

97%

Employment rate
at 6 months2

92%

Percentage of graduates entering targeted professions3

Sources: 1 Course data 2022-2023 | 2 Graduate Employment Survey 2021 & 2022 | 3Graduate Survey 2022

Admission procedures

The admission procedures differ depending on where you earned your last diploma.

Admissions Process

  • Complete the online application: apply.neoma-bs.fr
  • Provide scanned copies of all original documents in English or French (CV, motivation letter, transcripts, etc.)
  • Candidates who meet the admissions requirements will be asked to complete a deferred interview
  • Admissions results are sent by email within two weeks of the interview.

Application fees: €80

Eligibility

Admission to Year 1 of the programme:

  • Profile: International high school diploma holders (equivalent to the French baccalaureate).
  • Selection: Based on application and interviews (motivation and English proficiency).
  • Apply online: apply.neoma-bs.fr

Admission to Year 3 of the programme:

  • Profile: Holders of a second-level international qualification (120 validated ECTS credits).
  • Selection: Based on application and interviews (motivation and English proficiency).
  • Apply online: apply.neoma-bs.fr

Application calendar

Applications are accepted on a rolling basis, from September with a final deadline for submissions at the end of June. Applicants will be informed of the admission jury’s decision two weeks following the interview.

However, given the limited number of places, candidates are advised to apply as early as possible.

For more information, contact our international team:

Min WU

Min WU

Asia & Asia-Pacific

International Promotion and Admissions Manager

+33 2 32 82 17 76 LinkedIn Make an appointment
Khalif BELGHITH

Khalif BELGHITH

Africa & Middle East
Shekhar SURTI

Shekhar SURTI

Indian Subcontinent
Ange Djegan

Ange DJEGAN

France

International Promotion and Admissions Manager

+33 2 32 82 17 72 LinkedIn Make an appointment
Anya Angélica CÁRDENAS

Anya Angélica CÁRDENAS

Latin America
Sihem BRIKCI

Sihem BRIKCI

Europe & North America

International Promotion and Admissions Manager

(+33) 3 26 77 88 60 LinkedIn images Make an appointment

Practical information

  • Format:

    2 tracks : General Track or Global Double Degree Track target="_blank">Voie Générale ou Parcours CESEM Global Double Degree
    Full time - Apprenticeship possible in 4th year (only for General track)

  • Duration:

    4 years

  • Tuition fees:

    €14,000 per year.
    Work-study: financing provided by the employer and remuneration according to the student profile

  • Campus:

    Paris (Years 1 & 2), Reims, Rouen

  • Teaching language:

    English / French / Language of the academic partner

  • Course start date:

    September 2025

  • Entry level:

    English track: High School diploma & IELTS 6.0 or equivalent

    French track: High School diploma & IELTS 5.5 or equivalent, B2 French level

  • Degree awarded:

    Bachelor Degree in Business Administration (4-year Bachelor Degree) / Level 6 qualification on the RNCP (French Register of Professional Certifications) / RNCP sheet No. 36326, International Development & Entrepreneurship programme
    Registration date: 26/08/2022 - NEOMA

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Ranking

3 rd rank

2024 "Challenges" Magazine Ranking

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Practical information

  • Practical information
    • Format:

      2 tracks : General Track or Global Double Degree Track target="_blank">Voie Générale ou Parcours CESEM Global Double Degree
      Full time - Apprenticeship possible in 4th year (only for General track)

    • Duration:

      4 years

    • Tuition fees:

      0€

    • Campus:

      Paris (Years 1 & 2), Reims, Rouen

    • Teaching language:

      English / French / Language of the academic partner

    • Course start date:

      September 2025

    • Entry level:

      English track: High School diploma & IELTS 6.0 or equivalent

      French track: High School diploma & IELTS 5.5 or equivalent, B2 French level

    • Degree awarded:

      Bachelor Degree in Business Administration (4-year Bachelor Degree) / Level 6 qualification on the RNCP (French Register of Professional Certifications) / RNCP sheet No. 36326, International Development & Entrepreneurship programme
      Registration date: 26/08/2022 - NEOMA